We found that 42% of users performing local

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Searches click on results within map packs. It's no surprise that many users are choosing to use map packs to find local businesses, given that they're prominently displayed in many local search results screens. Knowledge gained here 42% of searchers looking for local businesses click on a map pack result 19% of users searching for products click on Google Shopping Google Shopping is often the first view for product search queries. So it's no surprise that 19% of people searching for products click on Google Shopping. Here's the takeaway: 19% of users searching for a product click on Google Shopping at least once during a search session. Only 3% of searchers use “People Also Ask” According to data from SEMrush , People Also Ask appears in 43.21% of all Google search results. People Also Ask is arguably one of the most prominent features among all search results. We investigated how many users actually use People Also Ask.

We found that only a very small number of searchers (only 3%) clicked on People Also Ask. Image 23: Only 3% of searchers use “People Also Ask” However, for certain transactional and navigational Belgium Phone Number Data queries, People Also Ask clicks increase (13.6%) Knowledge gained here Although People Also Ask appears in many search results screens, it is not clicked on in many queries. In fact, in our sample of search results, only 3% of searchers used “People Also Ask.” Only 0.44% of searchers go to the second page of search results Not surprisingly, we found that only a small minority (0.44%) of users go to the second page of search results. This result is consistent with our organic CTR research using Google Search Console data from last year.



In this study, only 0.78% of users visited the second page. Knowledge gained here Only 0.44% of searchers go to the second page of search results to find the answer to their query The average time it takes a searcher to complete a search session is 76 seconds When you search for something on Google, how long does it take you to find what you're looking for? According to our data, the average user session completes in 76 seconds. We also know that 25% of searchers complete their session very quickly (within 31 seconds).